10:00 – 12:00 – Special Watchparty!

Dreamforce Main Keynote 2026

Join Salesforce Chair and CEO Marc Benioff, along with special guests, to explore what it means to become an Agentic Enterprise, where humans, agents, and platforms together promote customer success.

Featuring:

•Marc Benioff, Co-founder, Chairman and Chief Executive Officer, Salesforce

12:00 – 12:25

How Manufacturers deal with AI and Innovation to reinvent their aftermarket strategies

Connected product truth and the customer 360 powered with AI for aftermarket business success

Featuring:

•Dominique Gilles, Global Business Lead, Service Lifecycle Management, Siemens

•Brian Johnsen, Director of Service Lifecycle Management, Siemens

12:30 – 12:55

Ask Your Enterprise – Give AI Access to Siemens Teamcenter, SAP and Salesforce

What if you could ask one AI agent like ChatGPT, Claude, MS Copilot or Slack about a customer, their invoices, and the products they use - and receive an answer built from Salesforce, SAP, and Siemens Teamcenter? This session  explores how enterprise business processes can be made available to AI and shows how three complex enterprise platforms can become one secure, conversational source of insights and actions.

Featuring:

•Alexander Ilg, VP Product Management, Vigience

13:00 – 13:25

PLM and CRM Agent to Agent Intelligence to Boost Aftermarket Revenue

Attend this Siemens & Salesforce session to learn of the value of an end-to-end digital twin that spans from product engineering to the customer story. Discover how sales and service teams benefit from agent to agent collaboration, bringing intelligence from Teamcenter and Salesforce together to upsell, accelerate asset monetization, drive-up revenue and increase customer loyalty.

Featuring:

•Kerri Doyle, Senior Product Marketing Manager, Siemens Digital Industries

•Nanda Chitrala, Senior Director, Industries Solutions & Product Strategy, Salesforce

13:30 -13:55

Reimagine CPQ with Agentic AI - Combining Product and Customer 360

Complex products are hard to configure. Teamcenter Product Configurator in Salesforce Agentforce Revenue Management makes it easy with always up-to-date configuration rules. Turn ordered configurations into manufacturing BOMs—no manual sync needed. Quickly get complex quotes to customers before your competition.

Featuring:

•Ashish Dubey, Business Development – Service Lifecycle Management, Siemens Digital Industries

•Lance Fettig, Senior Director, Industry Advisor – MFG, Auto & Energy- Enterprise AI, Salesforce

14:30 - 15:15

Stronger together: How Siemens and Salesforce are advancing sustainable innovation

Two sustainability leaders, one candid conversation. Join Salesforce and Siemens' sustainability leadership as they pull back the curtain on what it really takes to keep their business focused on sustainability at scale. Learn practical examples of the wins, the blind spots, and the challenges. No slides, no spin — just a direct exchange between peers solving the same problem.

Moderated by: Ines Giovannini, Senior Communications Manager

Featuring:

•Eryn Devola, Head of Sustainability, Siemens Digital Industries

12:00 – 12:25

The 20-year Customer: How Miele Turns Every Machine Sold into Two Decades of Revenue – Built on Experience

The sale is where most manufacturers stop counting. It's also where the real money starts - spare parts, service contracts, upgrades, retrofits, at margins up to four times higher than the original equipment sale, earned again and again across a 20-year lifecycle. Most companies capture only a fraction of it. The ones who win connect what they know about the product with what they know about the customer.

Featuring:

•David Menger, Director IT Products Sales, Service & Marketing at Miele 

•Dominik Mergler, Director Customer Engagement at valantic CX

•Cynthia von Ruckteschell, Senior Manager & Business Line Lead Manufacturing at Valantic CX

13:30 – 13:55

Elevating Field Service Margins

The combined power of Siemens, Salesforce, and TeamViewer brings a unified approach to breaking the cycle of inefficiency in Service Lifecycle Management—connecting engineering, service delivery, and customer engagement into a seamless, data-driven loop. Together, these capabilities enable a step-by-step transformation: improving operational efficiency, increasing service margins, and unlocking new monetization opportunities through digital services and outcome-based models.

Featuring:

•Gary Sheedy, Teamviewer

•Brian Johnsen, Director of Service Lifecycle Management, Siemens